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Water accounting has a critical role in proactively managing freshwater and making informed decisions. That’s the message EnviroStrat’s Cerasela Stancu shared with attendees at the 2023 New Zealand National Freshwater Conference. Drawing on EnviroStrat’s experience and insights, Cerasela spoke about our application of the UN SEEA water approach in the Hawke’s Bay region, producing the first systematic set of water accounts in New Zealand to inform Hawke’s Bay Regional Council’s Regional Security Water Programme.